A LITTLE LESS PRETENDING. A LOT MORE LIVING.NEW PODCAST · COMING SOON

WITH DR. JACKIE NOELKE + KAT MENZIES

BULLSHIT
ASIDE.

Big ambitions.
Messy humans.

You can know your shit and still get in your own way. Let’s talk business, money, mindset, and the stuff you usually save for your best friend’s voice notes.

Pull up a chair

A MARKETER. A LIFE COACH. PLENTY TO SAY.

Two perspectives.
Zero pretending.
Dr. Jackie Noelke wearing colorful glasses and a green sweater
DR. JACKIE NOELKETHE MARKETER ↗
Life coach Kat Menzies smiling in a red top
KAT MENZIESTHE LIFE COACH ↗
GOOD TALK.
NO BULLSHIT.

BUSINESS MEETS LIFE. THINGS GET INTERESTING.

01 / THE PREMISE

You don’t need
another person
telling you to
“just be confident.”

Cool. But what do you do when it’s time to send the price, post the thing, or say what you actually want?

That’s where we’re going.

Jackie brings the marketing brain. Kat brings the life coaching perspective. Together, we’re unpacking what happens when your business goals run straight into your very human habits.

The undercharging. The overthinking. The “I’m fine” when you are absolutely not fine. The bigger life you want, and the decisions it takes to get there.

Real conversations. Something you can use.
Room to laugh at ourselves along the way.

02 / ON THE TABLEBUSINESS + LIFE, UNFILTERED

WE’RE GOING
THERE.

The questions that follow you from your laptop to your shower.
Pick one. Let’s open it up.

01Why am I discounting myself
before anyone even asks?
MONEY + SELF-TRUST

You type the number. Delete it. Add three bonuses. Then write a paragraph explaining why it costs that much. Sound familiar?

JACKIE’S TAKE

Pricing, positioning, and making the value clear without negotiating against yourself.

KAT’S TAKE

What asking for money brings up, and how to stop making a price a referendum on you.

02Do I want a bigger business,
or a better life?
AMBITION + ENOUGH

You wanted freedom. Somehow you ended up with a calendar you resent and a phone you can’t put down. Let’s talk about that.

JACKIE’S TAKE

Building your offers and marketing around the money, clients, and capacity you actually want.

KAT’S TAKE

Deciding what success means to you when you stop borrowing everyone else’s definition.

03Am I getting ready,
or getting really good at hiding?
VISIBILITY + PERFECTIONISM

Another website tweak. Another course. Another week before you launch. At what point does preparation become a very convincing excuse?

JACKIE’S TAKE

What actually needs to be ready, what you can test now, and what only a real buyer can tell you.

KAT’S TAKE

Being seen while you’re still figuring it out, and taking a step before you feel completely certain.

04Why does one difficult client
get to ruin my whole damn day?
CLIENTS + PEOPLE PLEASING

Ten people love your work. One sends that email. Guess which one gets all your attention?

JACKIE’S TAKE

Client fit, clearer expectations, and knowing when a working relationship has run its course.

KAT’S TAKE

Why disapproval can feel so personal, and how to respond without spending the day proving yourself.

05Is it my marketing,
my mindset, or a bit of both?
STRATEGY + SELF-AWARENESS

You’re showing up. You’re doing the work. So why does it still feel like you’re throwing things at the wall?

JACKIE’S TAKE

Looking at the offer, the message, and the next step you’re giving people before changing everything.

KAT’S TAKE

Spotting the stories and habits getting in your way without blaming yourself for every slow week.

A taste of the conversations ahead. First episodes coming soon.

03 / YOUR HOSTSDIFFERENT BRAINS. SAME TABLE.

MEET YOUR
PEOPLE.

One asks, “What are you actually saying?”
The other asks, “What’s really going on?”
You probably need both questions.

Dr. Jackie Noelke, co-host of Bullshit AsideTHE MARKETING BRAIN

MARKETING STRATEGIST + AGENCY OWNER

Dr. Jackie
Noelke

Jackie is the founder of Juicy Marketing Co. and creator of the Michelin Messaging Framework. Her thing? Helping established business owners put words to why their work matters, then get it in front of the right people.

She brings the ads, messaging, copywriting, and buyer psychology perspective. Plus a willingness to ask whether that “mindset problem” might actually need a better marketing plan.

GOOD AT WHAT YOU DO? LET’S MAKE IT OBVIOUS.
Kat Menzies, life coach and co-host of Bullshit AsideTHE LIFE COACHING LENS

LIFE COACH + PODCAST CO-HOST

Kat
Menzies

Kat brings the life coaching perspective to the table. Because there’s a whole person behind the business, the goals, and the version of you who seems to have it all handled.

On Bullshit Aside, she explores the beliefs, habits, and expectations that show up in how we work, what we ask for, and what we allow ourselves to want.

WHAT DO YOU WANT WHEN NOBODY’S GRADING YOU?
FOR THE BUSINESS. FOR THE HUMAN RUNNING IT.

LET’S MAKE
ROOM FOR
THE REAL SHIT.

Big plans. Honest questions.
A little perspective you can take into your Tuesday.

THE FIRST EPISODES ARE ON THE WAY.

We’re just getting started.